Tuesday, October 16, 2018

Email Marketing Platform Provider: Campaign Monitor

Guest Post
Email marketing and newsletters are very important if you want to cultivate loyal readers. It's the most effective content distribution format. A majority of adults send and receive emails on a daily basis. When done right email marketing has an amazing chance of finding its audience, keeping them engaged, and generating revenue. But for that to happen your emails must be targeted and relevant to the online users. That's the only way they will get opened.

I'm subscribed to, at least two dozen email newsletters and often receive marketing emails. But not all such marketing campaigns catch my eye, nor do all newsletters incite my interest, and many of such emails end up in my spam folder. So, it is very important to pay attention to your audience's needs if you want to generate revenue.

It can be really challenging to create messages that will suit your purpose and also get results. It is very difficult to keep readers engaged when you're sending email newsletters. Because people receive numerous emails on daily basis, most of which are usually spam. It is becoming increasingly difficult to cut through the noise and provide your audience with a unique experience that keeps them coming back for more.

That's where digital services providers like Campaign Monitor comes in handy. They provide you with expert guidance and take you through the steps that will ensure you're giving your readers exactly what they want. These sites are committed to providing their users, expert advice, resources to facilitate them, marketing tips, and any other kind of help which they might need to use their accounts with ease and efficiency.

Check out Your Guide to Cultivating Loyal Readers With Your Email Newsletter at Campaign Monitor Resources and learn everything you need to know about email newsletters and marketing.

10 Essential Elements of a Welcome Email - Infographic by Campaign Monitor
Source: 10 Essential Elements of a Welcome Email by Campaign Monitor

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